# Optimizely
> Deliver a seamless content experience, across all marketing & sales touch points with the Showpad and Optimizely Content Marketing integration.

Canonical page: https://ecosystem.showpad.com/partners/optimizely-showpad-integration
Marketplace: Showpad
Last updated: 2026-05-29
Logo: https://assets.partnerfleet.app/n2xqqkeypwyy4pmy5ov8hjfmj3lw

## At a glance
- Technology and Integrations: [Content Marketing Platforms](https://ecosystem.showpad.com/t/technology-and-integrations/content-marketing-platforms)

## Call to actions
- **Learn more** — submit the contact form on https://ecosystem.showpad.com/partners/optimizely-showpad-integration

## About
Today’s buyers are a busy bunch — constantly being sought out by tech vendors and promoted new content. With the myriad of options and on-demand accessibility of new content, the reality is that buyers are in the driver seat. In other words, brands need to ensure they stand out amongst the crowd. For sales reps, this means delivering consultative, value- adding, and insightful content experiences — all in a personalized way. And for Marketing, it means developing the right content that educates those buyers — all while driving revenue attribution throughout the customer journey. Unfortunately, without a shared solution to plan, manage, and measure those content experiences, brands can suffer from misaligned or inconsistent messaging... and ultimately subpar results.Combining Optimizely's purpose-built tools to request, create, manage and measure all types of marketing content with Showpad’s ability to drive meaningful buyer interactions enables go-to-market teams to deliver integrated content across the entire funnel and deliver exceptional experiences at every touchpoint in the buyer’s journey.

## Screenshots
- ![Create Work Requests](https://assets.partnerfleet.app/7aasci9s82i5xzusb3iiql027z48)
- ![Manage Campaigns](https://assets.partnerfleet.app/l19abiyq740f9r8aqj2703h89lrh)
- ![Send to Showpad](https://assets.partnerfleet.app/ve4mdbsa91pgqea012moqtg8xgqy)

## Features
- **FOR MARKETING** — Seamlessly deliver your new content to your sales teamsCreate consistent messaging between marketing and sales Deliver your new sales collateral faster and easier than everAlign with your existing marketing workflows
- **FOR SALES ** — Instant access to marketing-approved docs, images, and videos in ShowpadTrack buyer engagement of your content across the deal cyclesBe on-brand, wherever you are 

## Details
- **Website: Optimizely**: https://www.optimizely.com/products/content-marketing/
- **Founded in**: 2010
- **HQ Location**: New York, US