Showpad EcoSystem

Explore integrations and partner services to bring your enablement vision to life and maximize your ROI.

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Sales transformation made easy

  • Training & Development: Learn, sustain, and apply Challenger approach with the global leader in sales training and development
  • Win/Loss analysis: Transform your sales experience by analyzing candid customer feedback
  • Measure program success: Gauge program effectiveness with diagnostic tools, dashboards, and assessments


Challenger’s research has found that the single most important driver in B2B customer loyalty is the sales experience. Showpad and Challenger’s partnership combines award winning content technology with best-in-class sales training and consulting to improve the buying experience and simplify complex sales.
Thousands of organizations have chosen the Challenger approach to ensure their teams leverage the skills and behaviors proven to elevate performance and increase customer loyalty. Leveraging Challenger’s purpose-built framework and courses within Showpad empowers sellers to deliver the right message to the right buyers while delivering insight and analytics to Sales and Enablement leaders.



Training & Development

Learn, sustain, and apply the Challenger approach with proven sales training and development. Challenger delivers instructor-led training, eLearning, and hybrid courses to support sales rep learning and skillset retention.

Win/Loss Analysis

Challenger Loop is a win/loss analysis tool that incorporates candid customer feedback throughout the purchase experience to understand why deals are won or lost. Loop reinvents the seller effectiveness by putting the customer voice at the center of the sales experience.

Hiring Assessments

Challenger Hire gives managers and recruiters the resources needed to hire the right seller every time. Hire assesses candidate skillsets and identifies Challenger potential and overall likelihood to succeed in the role.


  • Tracey Gatland
    Managing Director, GRAPHISOFT North America

    As a company that knows firsthand the common pitfalls of virtual demonstrations, we were thrilled with how our Challenger facilitator kept everybody engaged throughout the session. Our team felt like we had just experienced the future of training in this virtual environment.
  • Rainer Stern
    Global VP Sales Leadership Programs, SAP

    Challenger Selling has significantly contributed to our revenue streams from both new opportunities and additional business generated from existing customers. SAP’s global, unified rollout of Challenger to our sales organization and management was the key driver to delivering extensive customer impact.
  • Gerry Romanelli
    Chief Commercial Officer, Triose

    Simply put, if you fully commit to the Challenger journey in both your sales and marketing strategy, you will see significantly improved sales performance.

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